Finance

Atom, a leading payments service provider, rebrands itself as NTT DATA Payment Services India Ltd.

Introduction

Payment Service Providers (PSPs) allow merchants to accept debit and credit card payments from their customers by connecting them to larger financial organisations. They link financial institutions, merchants, consumers, and various card company networks to ensure secure and efficient transactions. Though quite invisible to many, payment service providers are crucial components in enabling modern commerce.

So, what’s this blog about?

In light of the rapidly growing payment service providers worldwide, Atom Technologies Ltd., a leading end-to-end payments service provider in India, has rebranded itself as NTT DATA Payments Services India Ltd. after NTT DATA acquired the company in April 2022. The company supports Indian merchants in offering customers a seamless payment experience both online and offline.

The rebranding is a part of NTT DATA’s global growth strategy in the Indian and Asian markets for payment solutions. Currently, NTT DATA Corporation holds up to 60% ownership of Atom Technologies.

CEO Dewang Neralla will oversee the newly rebranded company from its main headquarters in Mumbai. The company’s turnover in FY 2020–21 was Rs. 122 crore, and in the most recent fiscal year, it has increased by more than 100%, thus promising a steadfast growth in the coming years.

Commenting on the acquisition announcement, CEO Dewang Neralla, said, “The rebranding is a step keeping our growth prospects in mind. As a company, we have always focused on becoming leaders at the segments we operate in.” He also told that this rebranding aims to penetrate deeper into the company’s existing markets with the resources and strategies of the parent company, NTT DATA.

NTT DATA is a subsidiary of the $112 billion NTT Group, headquartered in Tokyo, Japan, which dominates the IT and business services markets. In order to control sales initiatives with the merchants, NTT DATA Payment Services India (formerly, Atom) will now be able to benefit from NTT DATA’s global reputation across all of their companies. NTT DATA Payment Services India will also have access to the worldwide financial networks of NTT group companies and their partners in every location, by adopting cutting-edge technologies.

In response to the acquisition, Takeo Ueno, Whole-Time Director, NTT DATA Payment Services India Ltd. said, “As one of the leading IT Services providers globally, NTT DATA has the technical expertise that will help us innovate our solutions to become more cutting-edge. As a growth enabler, we have well-established plans for the constantly evolving Indian market.”

In the future, NTT DATA Payments Services will be able to strengthen its entry into new markets and segments in addition to the current ones in the education, healthcare, travel, retail and brokerage industries. The company also aims to keep developing innovative solutions to improve the in-store and in-mall customer experience.

About NTT DATA Payments Services

NTT DATA Payments Services is one of Asia’s leading digital payment services providers working across 50+ countries, including Japan, China, the USA, Canada, South Korea, Thailand, Singapore, and many more. Offering secure and seamless digital payment solutions across numerous industrial and financial areas worldwide, NTT DATA Payment Services India serves more than 6 million merchants with a yearly transaction value and volume of INR 800+ billion and 100 million, respectively.

With 256-bit encryption and PCI DSS 3.2V compliance, NTT DATA Payment Services keeps all their security systems impenetrable.

As one of the world’s leading innovators, NTT DATA has been striving to create a framework that would allow it to offer its diverse services globally, serve its customers’ demands, and further open up the Indian and global markets to customers.

Products of NTT DATA Payments: A 360-degree payment solution

The services provided by NTT DATA Payments include Online Payment Gateway, Card Swipe (POS) Machine, IVR, Merchant Mobile Application, and several other white-labelled banking solutions. With over 100+ payment alternatives, NTT DATA’s clients can accept contactless, online and offline payments whenever needed. Additionally,  With their powerful Merchant portal, NTT DATA Payments also allows businesses to monitor payments in real-time.

NTT DATA Payments also extend its world-class payment services across various industries like retail, travel and tourism, education, broking, government, DTH and cable TVs.

If you are a business owner wanting to take your business digital and offer smooth, secure, and seamless payment solutions to your customers, check out NTT DATA Payments for multiple hassle-free payment channels.

Was this article helpful?
YesNo
Shankar

Shankar is a tech blogger who occasionally enjoys penning historical fiction. With over a thousand articles written on tech, business, finance, marketing, mobile, social media, cloud storage, software, and general topics, he has been creating material for the past eight years.

Recent Posts

From Standard Definition to Ultra-HD: The Streaming Journey So Far

It only seems like yesterday when people were ordering VHS, CDs, and DVDs from their… Read More

10 hours ago

SEO vs. Paid Ads: Which is better for Our Businesses?

Large, small, and mid-sized businesses are continuously looking for better ways to improve their online… Read More

1 day ago

Strategies for Incorporating Wellness Programs in Rehab Marketing

Are you ready to transform lives? As a rehab marketer, you hold the power to… Read More

1 day ago

Key Applications of VLSI in Today’s Tech Industry

VLSI (Very Large Scale Integration) technology is at the core of modern electronics, enabling the… Read More

4 days ago

How to Align Your Financial Goals with the Best SIP Plan for Long-Term Returns?

Planning for the future can be challenging, but with the right strategy, you can steadily… Read More

6 days ago

The Role of Time Management in Overcoming Remote Work Distractions

Work distractions are estimated to cost U.S. businesses around $650 billion annually. Unlike in an… Read More

1 week ago