10 Ways Social Media Can Help You Build A Career

10 Ways Social Media Can Help You Build A Career

Much has been made of all the ways social media is changing our lives. Our relationships with one another, the way we communicate, and many other aspects of our day-to-day existence have been altered irrevocably by social media. You’ll often hear people saying that you should be careful when it comes to social media and employment, but if you approach it correctly, social media can actually help you to build a career. Here are 10 ways social media can be a real boon when it comes to getting new job opportunities.

1. You could become an influencer

If you build up enough of a following, you could pursue a career as a professional social media influencer. These are people who frequently partner up with brands and businesses to promote products, using their extensive social media following to recruit new customers and getting paid in return. This can be a highly lucrative career choice, but gaining followers is hard. That’s why many turn to sites like www.freetikfollowers.com so they can build a following and get the career of their dreams.

2. You can showcase your work

Social media is a great place to show off your work, especially if you’re a creative individual. You can essentially build a portfolio on platforms like Instagram or TikTok, allowing prospective employers to quickly view what you can do. If you’re going to take this route, though, you should make sure your Instagram page is organised well, so employers can see your best work at a glance. Order your photos and be sure to put your most compelling images near the top of your feed!

3. Businesses often list jobs on social media

Sometimes, when you’re browsing your feed, you may come across companies advertising job listings, especially if you’re following a lot of brands. It’s estimated that around 1 in 10 job applicants find their position through social media, and given that using most social media platforms is completely free, it’s definitely worth keeping an eye out for postings from businesses you’re interested in working with. Follow companies you want to work for so you’ll be kept abreast of any jobs that open up.

4. You can flex your language skills

If you want to prove to a prospective employer that you have great communication skills, look no further than social media. You could, for example, engage in a friendly debate with someone about a topical issue (but be sure to keep things civil and intelligent). Alternatively, you could write a lengthy post about a topic that interests you, or draw people’s attention to a little-known cause. Showing that you’re engaged with the world is definitely a boon for getting yourself a job.

5. LinkedIn is dedicated entirely to careers and networking

Networking is a critical part of building a career for yourself. In fact, studies have shown that around 85% of jobs are filled through networking, so the importance of creating a network can’t be overstated. Thankfully, social media can help you in this as well. Platforms like LinkedIn create opportunities for jobseekers and employers to connect; signing up for LinkedIn lets you add business associates and prospective colleagues to your network, as well as find job opportunities and post positions of your own.

6. Social media can help you discover industry news

Keeping up-to-date with the goings-on in your chosen industry is crucial, but doing so can be very hard without social media. This is especially true of fast-moving industries like tech; without social media, you may not be able to keep on top of the most recent leaks and announcements. Signing up for social media and staying abreast of developments can ingratiate you with employers, who will see that you’re engaged and enthusiastic about your industry.

7. You can join groups for jobseekers and industry professionals

You’ll often find groups set up for like-minded individuals within your industry on social media. This is where platforms like Facebook shine; by joining groups dedicated to your chosen career, you can get support from other professionals in your industry and stay informed if things happen that you should know about. Similarly, if you’re looking for a new job, you can join a jobseekers’ group and potentially be informed about advantageous opportunities even before they’re listed online!

8. By keeping your profiles updated, you improve your prospects

When you’re thinking about taking out a loan, lenders like to see that your information is up-to-date. The same is true of employers; if you keep your social media profiles updated, they can see that you’re engaged and active in your respective communities. Make sure that whatever social media presence you have is updated with what you’re doing right now. You don’t have to go into detail; just some updates regarding your current activities will suffice.

9. You can show off your personality

Employers may want you to be professional and respectable, but that doesn’t mean they want you to be devoid of personality. If you’re funny, witty, and personable, this can stand you in good stead when it comes to getting a new job, especially if that job is customer-facing. Your social media profiles are the perfect place to demonstrate your unique personality and thus to show employers that you’re more than just an application form or a CV. www.tikfreefollowers.com

10. You can build a personal brand

It’s all about how your personal brand comes across nowadays. Personal branding involves every element of your personality and your activity online and offline; it’s how you present yourself to the world. More often than not, employers want to see that you’re working hard on your personal brand and that you take great care in how you present yourself. Social media can go a very long way indeed towards helping you to build an indelible personal brand.


Shankar is a tech blogger who occasionally enjoys penning historical fiction. With over a thousand articles written on tech, business, finance, marketing, mobile, social media, cloud storage, software, and general topics, he has been creating material for the past eight years.

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